Thursday, December 14, 2006

Does Technology Make Managers Lazy?

Technology does not replace the need for good management. Without such management, technology can create more problems than it solves.

It's hard to resist the easy option. Buy this customer relationship management (CRM) software, and you will efficiently and cost-effectively be able to manage your customer relationships. Buy this content management software, and you will be able to efficiently and cost-effectively manage your content.

Software does not manage. People manage. Software is a tool that can help you manage better, but it is not a manager. It is not strategic. Before you can manage customer relationships, you have to have relationships with your customers

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